10/3/17: SMALL, VERY SMALL SHOP OPENING AT THE ICA IN LONDON. GRAB IT WHILE YOU CAN HERE. EVERYTHING ON THIS SITE IS NOT FOR SALE AND IS PART OF AN ARCHIVE. INTERESTED IN THE ARCHIVE, THE WHOLE THING? WRITE US AT INFO@KIOSKKIOSK.COM. THANKS.
Midsummer Folding Card
27" x 6.5"
Ah, Midsummer, the beauty of it in Sweden - flowers are in bloom, week after week a new one comes, the water temperature is tolerable and then there is Midsummer Night, in theory the longest day of the year when magical things happen. I always think of Smiles of a Summer Night or Wild Strawberries by Bergman - the magic of the night and the light. But I am rambling on here...the celebration of Midsummer's Eve was, since ancient times, linked to the summer solstice. People believed that midsummer plants had miraculous and healing powers; in Sweden it is a custom for women to go out on the Eve and pick 7 to 9 different flowers to put under their pillow. The idea is at night they will dream of their future spouse (this did not work for me). In Sweden, Midsummer celebration originates from the time before Christianity - it was celebrated as a sacrifice time in the sign of fertility. One traditional thing that happens on Midsummer in Sweden is the dance around the maypole, which is an incredibly phallic symbol of a center pole with two circles hanging on either side of it - the dance is represented on the folding card.