10/3/17: SMALL, VERY SMALL SHOP OPENING AT THE ICA IN LONDON. GRAB IT WHILE YOU CAN HERE. EVERYTHING ON THIS SITE IS NOT FOR SALE AND IS PART OF AN ARCHIVE. INTERESTED IN THE ARCHIVE, THE WHOLE THING? WRITE US AT INFO@KIOSKKIOSK.COM. THANKS.
5" x 2.5" x 1" (That's a maxi-size of matches if you think about it)
Unless you didn't know already, the safety match - the one that doesn't light up by itself - is a Swedish invention and the company who made it is: Swedish Match (well, at the time they were called Tändsticksförsäljningsbolaget – ‘matchsellercompany’). They had the idea in 1936 to increase the price on their matches by half a Swedish cent and give the extra money to the foundation 'Solstickan for the young and elderly.' So, yes, this is the original match of today. The artwork on the matchbox (which is possibly one of the most reproduced artworks in the world with more than 10 billion matchboxes made) was made by the artist Einar Nerman, a former student of Matisse who was paid at the time roughly $20 for his work.